The Art of Pickup Lines

To go with Interra’s new feel, we created a super fun commercial for digital TV platforms. Their goal was to pick up new members—so what better way to do that than with actual pick-up lines? We knew something this spunky could grab people’s attention in a way that most banks and credit unions weren't. In fact, this video won Interra two awards at the Credit Union National Association awards dinner and helped push them toward their annual membership goals!